Record Store Day Australia, celebrating the local music outlet, returns for the 6th year on Saturday April 19, Easter Saturday, right across Australia
This is an important day for the music industry as it reiterates the importance of the traditional music outlet as one of the major avenues for the public to discover the many genres of music releases each year.
The public still love to browse and buy a physical product as seen by the rise in vinyl purchases over the past 12 months.
“People, who don’t know about the resurgence of vinl,l ask me who buys it and I usually say anyone who doesn’t have cloth ears. So many true music lovers are turning away from the flattened audio of an MP3 and want a warmer, richer sound and that’s where vinyl comes in. Sales of records are up 77% in the past twelve months, and Record Store Day Australia helps drive that.” said George Papadopoulos, Chairman of AMRA, which runs Record Store Day Australia.
Record Store Day in 2013 saw one of the largest national sales figures for the physical product since the special day began in Australia 6 years ago with store reporting that it was better than Christmas and their biggest Saturday since the store began 25 years before. In store appearances, signings, special promotions, special releases were overwhelming endorsed by the music loving fans.
This year will see the same level of in store activity with the program to be released online as stores register and announce their Record Store Day activities. There will also be online competitions with great prizes to be won.
In short, this will be an enormously entertaining day celebrating music and musicians in all their myriad hues.
Record Store Day Australia is run by The Australian Music Retailers Association (AMRA) and has the unqualified support of record companies and Australian music icons who know the importance of supporting all specialist music stores.
For more information check out www.recordstoreday.com.au
Note: Sales figure of vinyl sales rise at 77% was from ARIA data reported in The Music Network.
